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Postgraduate Course in Social and Market Research

This Course is intended for:

Graduates of the Postgraduate Course in Social and Market Research will know how to read research reports competently and efficiently, how to assess their quality, work with market and opinion research companies, commission research and then interpret and comment on their findings, design simple studies on their own and manage the implementation of such studies, perform desk research on a topic of interest, assess the quality of existing data and use such data skilfully, and analyse data collected in the course of the research process.