A sociology graduate is a person who combines broad knowledge about the contemporary world with unique analytical skills and the ability to think critically and constructively, and to solve problems through team work.
Graduates of the IS feel at ease doing quantitative research (opinion polls, marketing surveys) and in all types of qualitative research (individual and group interviews, observations, content analysis, discourse analysis, desk research). Right from the start they get the opportunity to learn the theoretical background and, above all, the practical side of research through many workshop-style classes and much research practice. They can equally skilfully use statistical data analysis packages for quantitative data and dedicated software to support qualitative analysis. One strength of the study programme at the Institute is that it exposes students to a broad spectrum of research skills, offering both a solid theoretical and methodological background, as well as hands-on research practice.
With a broad range of seminars and interactive lectures, the IS gives its students in-depth knowledge of classic problems in sociological inquiry, while encouraging them to develop critical, independent thinking.
A combination of factual knowledge with hands-on practice in state-of-the-art research techniques and methods turn IS graduates into valued and sought-after members of the labour market, in any place where the following elements are crucial: independent judgment, self-reliance (but also team spirit), pro-active approach and high sensitivity to social issues (a trait which is engendered in our alumni).
For this reason, IS graduates have no problems finding employment in public opinion research centres (as specialists, fieldwork associates, co-ordinators and analysts in research projects), in marketing, advertising and public relations firms (as consultants, specialists, account managers, and copy writers), and in the so-called ‘third sector’: non-governmental organisations, associations and foundations (as project co-ordinators, experts, etc.), at all levels of public administration, from local to central (as experts, advisors, or analysts), as well as in media and publishing (as journalists, columnists, and editors).
Some IS graduates continue their education in doctoral programmes at the Institute, and in other academic centres in Poland or other countries.